Rory Sutherland: Life lessons from an ad man

http://www.ted.com Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion...

Rating:
  • Currently 0/5 stars.

Views: 130

Comment

You need to be a member of TEDxCopenhagen to add comments!

Join TEDxCopenhagen

Comment by Nisse Jakob Krenchel on October 21, 2009 at 2:53pm
Super underholdende og inspirerende!

© 2012   Created by Lærke Ullerup.   Powered by

Badges  |  Report an Issue  |  Terms of Service